Assignment 3

The EZCracker deserves to be Christmas Gift of the Year 2010!

Christmas may be nine months away, but it is certainly not too early to begin to consider what product will be the Christmas gift of the year. Looking back at previous years, we might get an idea as to how to make the decision. Needless to say, such a product should of course appeal to a large number of people. It may either be used for practical purposes, for entertainment, or both. It should also be original and fashionable.

This year we have already seen the launch of a product that meets all these criteria. It is as simple as ingenious – a handy little tool that simplifies the process of breaking eggs. How long have we not waited for such an invention? As is argued below, the “EZCracker” (as it is called) deserves to be “Christmas Gift of the Year 2010”.

First and foremost, the EZCracker is needed by everyone. Breaking eggs is a tiresome and difficult task that requires immense skills in order to be carried out correctly. The EZCracker, of course, greatly simplifies this process. (It can also extract just the white.) When people hear about this product, all other Christmas gifts will surely appear rather useless in comparison.

Secondly, using the EZCracker is very entertaining. Not only does it have a practical purpose – it is also widely accepted as the most fun tool to use among the equipment found in a kitchen. Indeed, it is very hard not to rejoice at the extreme smoothness in which it breaks the eggs. All family members are likely to gather in an ecstasy of joy each time the EZCracker is used.

Thirdly, in not too distant a future, everyone will be expected to posses an EZCracker. This is similar to how everyone nowadays are assumed to have a GPS in their car. Thus people are going to get hold of the EZCracker in order not to be considered old-fashioned. This is another good reason why the gift will undoubtedly be appreciated.

Opponents of the idea of making EZCracker the Christmas gift of the year will probably complain about it being made of cheap plastic and will thus consider it too inexpensive to be regarded as a proper gift. As we all know by heart, however, it is the thought that counts. Also, given all the arguments above, it is evident that the price tag is irrelevant.

Another, more serious counter-argument is that the EZCracker – due to its popularity – will indirectly create a world-wide shortage of eggs during the Christmas trade. This, however, is a rather exaggerated fear that is largely unfounded. The egg industry is already taking serious measures to comply with this forecast, thereby minimizing the risk of such a scenario.

To conclude, the EZCracker is considered the perfect gift for several reasons. Its simplicity and usefulness sure are attractive qualities, and the combination of fun and fashion further strengthens the case. What tells against it is the low price and the possible overuse of eggs, but as we have seen these are really non-issues. Thus, the EZCracker is the most suitable choice when it comes do deciding the Christmas gift of the year.